Wednesday, May 13, 2015

Culture/Application: Delivery Food in South Korea

We all aware that South Korea have been recognized world wide as one of the MOST fast developed nation around the world isn't it??  Many people curious about how they do it so well, how come they managed to catch up and rapidly growth!  Well I will NOT writing in ECONOMIC aspect as I'm disqualified to do soㅋㅋㅋ but lets look at a very simple topic; that we might wonder is it important??? Why does this topic significant with their growth??? O-o

Korean were known as one of the MOST workaholic workers,plus hectic working culture is absolutely NORMAL compare to other places around the world!! For office workers, most of them start working at 8:00/9:00 a.m up till 6:00 p.m. Some stay back for another few hours! Wow! I can't imagine myself in their shoes!ㅋㅋㅋ Looking at this fact, you got the answer right on how they become fast developed nation in the world!ㅋㅋ Apart from that, we know that Korean love to EAT too!ㅋㅋㅋ Since most of them workaholic how they enjoy their food during weekdays then?? Any wild guess?? O-o Bingo!! It's DELIVERY FOOD!ㅋㅋㅋ

Delivery food in KOREA is one of the best DELIVERY SYSTEM in the world!According to the report of 2014,per year this sector worth around $12 Bn!! This make them as top 3 in Delivery Food Service after US and Europe!ㅋㅋㅋ  Believe me Korean love to order food from morning until dawn!!ㅋㅋㅋ No wonder some restaurants or cafe operate almost 24 hours per day!! From heavy meals to snack, (Korean, Chinese, Japanese food, Burger, Pasta or Pizza) just name it, you can find it from DELIVERY FOOD, from various brand too!!냠 냠

I haven't got a chance to try it while I'm in Korea, due to my limitation, its extremely IMPOSSIBLE for me to find DELIVERY HALAL FOOD in South Korea!ㅠㅠ  Through my Korean friends, they said that there are some application that can be used to order DELIVERY FOOD. There are two company that compete side by side in DELIVERY FOOD APPLICATION known as Baedal Minjok (배달의민족) and Yogiyo (요기요) These application not only make its easy for them to order their favorite food, we know that it is normal for ordering food when we are at home or office isn't it?? However, these application are beyond that!!ㅋㅋㅋ  Even if you are at a park you also can order them!! ㅋㅋㅋㅋㅋ

Yogiyo been founded by Team Europe as a quasi-copycat app to the existing local player for DELIVERY FOOD. This application allows user to make direct call to the restaurant or by using in-app quick messaging service or simply just ordered through their website. Baedal Minjok also offered the same application like Yogiyo but their application is more catchy to Korean eyes!! With the obsession of  FANCY DESIGN, many Korean prefers Baedal Minjok over Yogiyo!!ㅋㅋ Yogiyo focus on experience which makes its easier even for foreigner to try their app! While Baedal Minjok put lots of effort through glossy design, plus giving full of discount possibilities through point system. Method of paying for Baedal Minjok is very flexible too!! ^^









p/s: Currently (Jan 2015) there are 150 000 stores listed in Baedal Minjok app, sorry I can't find the figure for Yogiyo though ㅠㅠ. However some says Yogiyo is more user friendly, as for English speaker you can use it without hassle even all was written in Korean.  More interested in fancy design then what are you waiting for?? Try to order using Baedal Minjok then, this application bit complicated yet thrill!ㅋㅋㅋㅋㅋ Blue photos is Baedal Minjok while Red photos is Yogiyo.

P/s: Some Koreans said, the portion of serving is different too. For anyone who have big appetite, you can browse the menu or restaurant list using those application and call the restaurant DIRECTLY. Normally you will get big portion compare when you ordering through Delivery Food application, as restaurant owner need to pay money for those application so the size of serving been reducing too~ Be wisely about this ^^ and enjoy your food! ㅋㅋ

Sources: http://blogs.wsj.com/korearealtime/2015/01/23/korean-food-order-directory-service-seeks-t               o-build-delivery-nation/
             http://en.besuccess.com/2015/01/07/baedal-minjok/
             http://en.besuccess.com/2014/05/02/food-delivery-app-war-in-korea-heats-up-yogiyo-vs-       
             baedari-minjok/
             http://en.besuccess.com/2014/07/14/the-korean-food-delivery-marketing-industries-are-     
             going-digital-present-huge-growth-opportunity-for-innovators/
             https://www.yogiyo.co.kr/
             http://www.baemin.com/

Photos Credit: My Friend

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